writer, translator, comedian
Professional and Educational Experiences
Senior Digital Copywriter
Shanghai Disney Resort
February 2019 - Present
The LEGO Group
January 2017 - December 2018
As Editorial Manager, I planned and oversaw the LEGO licensed publishing portfolio in China. The aim was to transcreate quality content for the LEGO fans in China, whether they're kids or adults (or kidults, if you're into that sort of thing). My focuses were to ensure that the books and magazines were produced to LEGO's high demand for quality and that the localized content stayed faithful to the LEGO brand.
I also curated an internal China Insights newsletter to keep our global team up-to-date on market trends.
June 2014 - September 2016
As a part of Gensler's Firmwide Strategy and Communications team, I provided on-the-ground localization and editorial support and managed translation, printing, and photography vendors in Asia to create print and digital publications on architecture, design, and market trends that are on-brand and engaging.
Miniwiz Sustainable Energy Development
April 2011 - May 2012
Marketing: Produced and translated copy for company website, social media and product brochures.
Public Relations: Secured interview for company co-founder with The Economist, GQ Taiwan, and other publications.
Events: Represented the company at the 2012 CES (Consumer Electronics Show) in Las Vegas, U.S.A; recruited and managed bilingual guides for Taipei Pavilion at the 2011 Taipei World Design Expo.
Interpreter and Translator
2010 - Present
Languages: Traditional Chinese, Simplified Chinese, and American English
Interpreting clients: Gensler, National Taichung Theater (English MC for grand opening); Disney's Yellow Shoes photography team; Mitch Albom, best-selling author of Tuesdays with Morrie; Los Angeles Mayor Eric Garcetti; Beats by Dr. Dre; United States Space Camp.
Content type: Marketing copy, printed collateral, digital magazines, press releases, presentations, video subtitles (previously contract translator for HBO Asia), online game localization
Industry specialization: Architecture, design, sustainability, cross-cultural communication, education, photography, film, theater, marketing, advertising, and psychology.
2007 - 2014
Regular showcase performer and host in various Shanghai comedy venues.
Editorial and Advertising: ELLE Taiwan, Marie Claire Taiwan. Vidal Sassoon.
Runway: Shiatzy Chen, Alexander King Chen, Audi Fashion Week.
Theatre: Cast member of "Skin Tone," award-winning avant-garde performance produced in Taipei, toured in Hong Kong. Occasional burlesque performances at The Pearl in Shanghai.