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"Ginger Rogers did everything Fred Astaire did, except backwards and in high heels."

This is what I've made a career of as a marketer and editor for startups and corporations, taking brand stories and recreating them in another language. Some call it localization, some call it transcreation.

I call it good branding.

Cover photo by Patrick Tomasso on Unsplash

About

Born and raised in Taipei, Taiwan, Vickie Wang is a bilingual writer and interpreter fluent in Mandarin Chinese, English, and American cultural references. She's lived in Asia, Scandinavia, and the good ol' American Midwest.

She's currently based in Shanghai, China, working as a digital copywriter for Shanghai Disney Resort.

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The Realities of Modeling

They told me not to set the fur on fire. #DontTellMeHowToLiveMyLife Confession — I did modeling in my early 20’s. It started when a fellow student suggested I try out as a student model in 2007. Then I was scouted at the casting by some TV producers, and things went from there. At the time, I was a huge fan of America’s Next Top Model, and you can’t go through life as a 5'9" (174 cm) Taiwanese girl without people asking you if you’re a model (the appropriate response is ‘oh n

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The Realities of Modeling