"Ginger Rogers did everything Fred Astaire did, except backwards and in high heels."
This is what I've made a career of as a marketer and editor for startups and corporations, taking brand stories and recreating them in another language. Some call it localization, some call it transcreation.
Born and raised in Taipei, Taiwan, Vickie Wang is a bilingual writer and interpreter fluent in Mandarin Chinese, English, and American cultural references. She's lived in Asia, Scandinavia, and the good ol' American Midwest.
She's currently based in Shanghai, China, working as a digital copywriter for Shanghai Disney Resort.
Spent most of the morning traumatizing one of my cats, trying to feed her her medication. Cats really cannot be forced into doing anything they don’t want. But they do cooperate occasionally if you ask reeeeeeeeally nicely... And surprise them when they’ve just been na...
Every time I walk out of my apartment complex, there are more posters. Notices and registration forms and pamphlets. This time I walked out and found multicolor shared bikes built into some sort of... Parameter, with signs stating anyone returning from outside Shanghai...
I’m trying to remember what life was like after the earthquake that hit Taiwan in 1999. It was a massive quake and killed over 2,000 people. My parents and I ran out of our 9th floor apartment and spent the night in our Nissan Sentra with our dog. There were rolling bl...
4:00, wallow in self-pity;
4:30, stare into the abyss;
5:00, solve world hunger, tell no one;
6:30, dinner with me—I can't cancel that again;
7:00, wrestle with my self-loathing... Oh wait no, I stole this from The Grinch.
It snowed last night in Shanghai. No, you can’t tell in the photos because it’s mostly just leaves (very nice ones) with a teeny tiny bit of frost. After living in Minnesota and Sweden, I’m a bit of a snob about “snow” that doesn’t even stick.
Cats really do make staying at home a lot less boring.
Case in point, this morning I dropped my coin box. It took me until age 33.89 to figure out (OK, was explicitly instructed) that it might be good to keep all my coins in one place. Who still uses physical money anym...
I don’t usually celebrate Valentine’s Day, but since this year (by default) I am my own date (not my cats. I’m not that level of crazy cat lady... Yet), I figured I might as well treat myself and contribute a little to local economy. I ordered myself a vase of red rose...
Saw a squirrel 🐿 My first in Shanghai. I kid you not. If I wasn’t on my scooter with 10 second left at the stop light I would have taken a photo. This is how empty the city is now, that I can spot a squirrel on a power line in the corner of my eye.
Uneventful day, aside from my neighbor’s laundry debacle (see earlier post). The day started out gray, though the trees outside my window (what a luxury eh? 🌳) were still shiny from yesterday’s heavy rain. By 11am the sun came out, so I told myself the shower